Trend 5: The Rise of the Doctor Recommendation in Medspa AI

Apr 6, 2025

Doctor reviewing AI medspa software recommendations with patient showing provider-vetted skincare analysis on tablet

How AI Medspa Software Amplifies Provider-Vetted Skincare Recommendations

Doctor recommendations are the third-highest-ranked source of influence on consumer health and wellness purchase decisions in the United States. Consumers said they are most influenced by doctors' recommendations when seeking care related to mindfulness, sleep, and overall health (which includes the use of vitamins, over-the-counter medications, and personal- and home-care products).

Source: McKinsey & Company

Implications for MSOs, MedSpas, and Aesthetic Practices

Consider which messages and which messengers are most likely to resonate with your patients. We have found that medspa AI tools selling skincare products should leverage doctor recommendations and social proof, whereas fitness products may want to use recommendations from friends and family, as well as endorsements from personal trainers.

The AI for Spas Advantage: Scaling Provider Recommendations

Traditional medspa software struggles to scale personalized provider recommendations across hundreds or thousands of patients. AI skincare analysis changes this dynamic. Trinity's complete medspa ecosystem delivers provider-vetted AI recommendations with 93% Stanford-validated accuracy, enabling practices to maintain the trust of doctor recommendations while achieving 47% productivity gains and 34% revenue recovery.

Zero Staff Lift Implementation for Provider-Backed Personalization

Trinity Technologies equips MSO owners in the medspa and dermatology space with a GenAI platform that seamlessly connects patients to providers to products in a meaningful and repetitive way. Our AI spa management platform integrates with Zenoti in 11 minutes, Epic EMR, Cerner, and AllScripts with zero operational disruption.

Key Benefits for Medaesthetics Practices:

  • Provider-vetted AI skincare recommendations at scale

  • 93% accuracy validated by Stanford University

  • Product-agnostic medspa software works with any skincare line

  • Hyperpersonalized patient engagement driving 28% average ticket increase

  • Complete medspa technology stack connecting providers, patients, and products

Proven Pilot Results:

Our operator-built medspa AI delivers measurable outcomes: 47% provider productivity gains, 34% abandoned guest recovery, 41% churn reduction. These metrics demonstrate how AI spa personalization amplifies doctor recommendations without replacing the provider relationship.


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